Solutions

Diesel Labs is a pioneer of Content Analytics, developing next gen insights for media decision makers

Content Strategy

  • Data-driven insights to support content production and investment decisions
  • Performance projections and benchmarking for pre-release and future content
  • Develop customized audience segments for analysis and modeling

Data Science

  • Infuse existing content models with cross platform audience data to enhance predictions
  • Predictive audience insights for pre-launch and prospective content
  • Sophisticated visualizations in support of complex data science modeling

Research

  • Media preference insights and demographics for every audience across shows, movies, podcasts, games and more
  • Cross-platform video, trending, and anticipatory intelligence
  • Monitor content launch performance versus historical and competitive content

Ad Sales & Marketing

  • Robust brand engagement insights for any audience, streaming platform, network or custom segment
  • Campaign performance measurement for internal and external ads
  • Coordinate cross-channel marketing campaigns tailored for your target audience(s)

Ready to harness the power of Content Analytics?

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