May 7, 2021

Reboot renaissance: Examining the trend of rebooting content and the role they play in the streaming wars

A trend we've noticed here at Diesel has been a dramatic increase in using reboots as a fast-track to drive viewership and subscriber growth, a tactic we were interested in exploring further. In this post, we take a look at the current reboot landscape and assess how valuable these shows can be to new and established networks. Read More

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January 27, 2021

Analyzing Bridgerton: The social engagement of the season

Like many viewers lately, our team has been hooked on Bridgerton. This show has created an insatiable desire for more period dramas, causing audiences to seek out new options across the broader content landscape. In this post, we examine potential reasons for this and why it matters for streamers. Read More