The fifteenth season of E!’s “Keeping Up With the Kardashians” has begun, so we took a look at some of the content analytics around its audience. Insights we uncovered include:
Network content over-indexes for these viewers (10.9x), followed by online video (8.5x) with streaming bringing up the rear (5.2x).
Of the broadcast networks, this audience favors content from NBC the most (3.9x), followed by ABC (3.8x), and The CW (3.6x).
Some of the top primetime shows they watch include “Dancing With the Stars,” “Shark Tank,” and “Jersey Shore: Family Vacation.”
Among the top brands for this audience: Garnier, Victoria Secret, Cover Girl, Rue La La and Diet Coke.
Here are some of the specific videos “Keeping Up With the Kardashians” viewers have been watching on YouTube:
Diesel Labs helps marketers identify the video content their audiences care about most, regardless of channel or device. The videos above are just a few that are trending among the “Keeping Up With the Kardashians” audience — Diesel Labs customers have access to a full library with additional insights. To learn more, please contact us at firstname.lastname@example.org